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Behavioral Science and Digital Marketing

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Manage episode 312673586 series 3241001
内容由Digital Marketing Institute提供。所有播客内容(包括剧集、图形和播客描述)均由 Digital Marketing Institute 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In front of the microphone this week is DMI's own head of marketing, Mischa McInerney. Her particular passion is the psychology of marketing and she chats with Will Francis about all aspects on the "Why", covering examples of some key brands who have benefitted from smart application of the science.

The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on our website, Apple Podcasts, Spotify, and YouTube.

Check out the DMI's extensive digital marketing library of ebooks, toolkits, podcasts, webinars, guides, templates, advice, and more! Join for free today.
And if you enjoyed this episode please leave a review so others can find us!

  continue reading

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Artwork
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Manage episode 312673586 series 3241001
内容由Digital Marketing Institute提供。所有播客内容(包括剧集、图形和播客描述)均由 Digital Marketing Institute 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In front of the microphone this week is DMI's own head of marketing, Mischa McInerney. Her particular passion is the psychology of marketing and she chats with Will Francis about all aspects on the "Why", covering examples of some key brands who have benefitted from smart application of the science.

The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on our website, Apple Podcasts, Spotify, and YouTube.

Check out the DMI's extensive digital marketing library of ebooks, toolkits, podcasts, webinars, guides, templates, advice, and more! Join for free today.
And if you enjoyed this episode please leave a review so others can find us!

  continue reading

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