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Episode 4 - Three Principles of Brand Strategy - AZ Brandcast
Manage episode 183363595 series 1435531
内容由AZ Brandcast, Chris Stadler, and Mike Jones提供。所有播客内容（包括剧集、图形和播客描述）均由 AZ Brandcast, Chris Stadler, and Mike Jones 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Why do brands fail? There are a few key components of brand success, and they all surround leadership and process. Chris and Mike talk about their experiences helping brands to lead. We’ll discuss failures in leadership, following your strategy and turning it all into a process. Because leadership is hard work. But when you do it right, it results in more than money, but a brand you can be proud of. AZ Brandcast is a podcast discovery the unique identity of Arizona through the lens of Arizona brands and the people who build them. To find out more about AZ Brandcast visit https://azbrandcast.com
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