Artwork

内容由Azeem Digital提供。所有播客内容(包括剧集、图形和播客描述)均由 Azeem Digital 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
Player FM -播客应用
使用Player FM应用程序离线!

40 - Leigh George on creating the perfect marketing strategy, and the benefits of a PhD in Branding

25:35
 
分享
 

Manage episode 314610947 series 3255511
内容由Azeem Digital提供。所有播客内容(包括剧集、图形和播客描述)均由 Azeem Digital 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Joining me on the Azeem Digital Asks podcast this week is the awesome Dr Leigh George, and we'll be talking all about creating the perfect marketing strategy, as well as her PhD in Branding.

She describes herself as the founder of Freedom—a strategic branding and marketing un-agency, has a PhD in branding, is a speaker, a learning in public supporter, a mentor, and can be found in high heels and always on the hunt for emerging fashion designers.

In this episode, we discuss:

  • Defining what a marketing strategy is
  • Where people go wrong when creating a marketing strategy
  • Why she takes a contrarian view to personas and marketing funnels
  • Learnings from her PhD in Branding that she has transferred over to her professional career
  • Educating clients and thinking differently

...and so much more!

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast - it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Leigh's Twitter: https://twitter.com/LeighGeorge


  continue reading

84集单集

Artwork
icon分享
 
Manage episode 314610947 series 3255511
内容由Azeem Digital提供。所有播客内容(包括剧集、图形和播客描述)均由 Azeem Digital 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Joining me on the Azeem Digital Asks podcast this week is the awesome Dr Leigh George, and we'll be talking all about creating the perfect marketing strategy, as well as her PhD in Branding.

She describes herself as the founder of Freedom—a strategic branding and marketing un-agency, has a PhD in branding, is a speaker, a learning in public supporter, a mentor, and can be found in high heels and always on the hunt for emerging fashion designers.

In this episode, we discuss:

  • Defining what a marketing strategy is
  • Where people go wrong when creating a marketing strategy
  • Why she takes a contrarian view to personas and marketing funnels
  • Learnings from her PhD in Branding that she has transferred over to her professional career
  • Educating clients and thinking differently

...and so much more!

As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast - it all helps!

Useful Links:

Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

My Twitter page: https://twitter.com/AzeemDigital

My website: https://www.iamazeemdigital.com/

Leigh's Twitter: https://twitter.com/LeighGeorge


  continue reading

84集单集

所有剧集

×
 
Loading …

欢迎使用Player FM

Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。

 

快速参考指南

边探索边听这个节目
播放