Candy, Comedy, And The Power Of A Cue Behavioral Science For Brands: Leveraging Behavioral Science In Brand Marketing. podcast

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Behavioral Science For Brands: Leveraging behavioral science in brand marketing. « »
Candy, comedy, and the power of a cue

1y ago 24:45

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内容由Consumer Behavior Lab提供。所有播客内容（包括剧集、图形和播客描述）均由 Consumer Behavior Lab 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

In this episode, we discuss the power of triggers and cues in marketing, emphasizing the
importance of associating a specific time, place, or mood with a product to convert intention into action. While also highlight the effectiveness of humor in advertising, explaining how humor can boost recall, positivity, and purchase intent.

… continue reading

47集单集

#Business #Marketing #Consumer Behavior Lab

Artwork

Candy, comedy, and the power of a cue

Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

published 1y ago

分享

MP3•单集首页

内容由Consumer Behavior Lab提供。所有播客内容（包括剧集、图形和播客描述）均由 Consumer Behavior Lab 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

In this episode, we discuss the power of triggers and cues in marketing, emphasizing the
importance of associating a specific time, place, or mood with a product to convert intention into action. While also highlight the effectiveness of humor in advertising, explaining how humor can boost recall, positivity, and purchase intent.

… continue reading

47集单集

#Business #Marketing #Consumer Behavior Lab

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