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E63: We go deep into FE&HE marketing with Nathan Monk & Rebecca Roberts

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Manage episode 395552332 series 3365571
内容由Ruth Dale提供。所有播客内容(包括剧集、图形和播客描述)均由 Ruth Dale 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Happy 2024!

In today's episode we welcome Nathan Monk and Rebecca Roberts as we go deep into Behaviour Change and Further Education and Higher Education.

Nathan Monk is cofounder of Smile and one of the brains behind Prospectus Plus, the innovative and personalised prospectus solution that is transforming the conversation around digitally tailoring recruitment journeys. We talk about how those shifts in recent years align to wider behaviours when it comes to tech, and why understanding human nature can help advance your campaign strategies.

Rebecca Roberts is founder of Thread & Fable a youth agency and an expert in Higher Ed & Further Ed marketing. A specialist in youth agency she is a huge advocate for putting the audience at the centre of planning and targeting your audience - knowing where you fit in their lives.

To go deeper into Behaviour Change Marketing and FE&HE join us on 29th February 2024

www.behaviourchange.marketing/FEHE

  continue reading

63集单集

Artwork
icon分享
 
Manage episode 395552332 series 3365571
内容由Ruth Dale提供。所有播客内容(包括剧集、图形和播客描述)均由 Ruth Dale 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Happy 2024!

In today's episode we welcome Nathan Monk and Rebecca Roberts as we go deep into Behaviour Change and Further Education and Higher Education.

Nathan Monk is cofounder of Smile and one of the brains behind Prospectus Plus, the innovative and personalised prospectus solution that is transforming the conversation around digitally tailoring recruitment journeys. We talk about how those shifts in recent years align to wider behaviours when it comes to tech, and why understanding human nature can help advance your campaign strategies.

Rebecca Roberts is founder of Thread & Fable a youth agency and an expert in Higher Ed & Further Ed marketing. A specialist in youth agency she is a huge advocate for putting the audience at the centre of planning and targeting your audience - knowing where you fit in their lives.

To go deeper into Behaviour Change Marketing and FE&HE join us on 29th February 2024

www.behaviourchange.marketing/FEHE

  continue reading

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