使用Player FM应用程序离线!
Hybrid Messaging Approach with Carolyn Beaudoin
Manage episode 424709252 series 2816925
How do you develop your messaging to serve multiple segments at once? In this episode, we talk to Carolyn Beaudoin, co-founder of Boxcar Agency. You'll learn about their Hybrid One Reader approach, tips for structuring your homepage and dedicated solution pages, how to use customer call recordings as copywriting material, and more.
Visit our website for the detailed episode recap with key learnings.
- Boxcar Agency
- Copyhackers
- Proven Ideas for A/B Testing with Sahil Patel
- JTBD for User Onboarding with Ramli John
- Uncovering Customer Insights Using JTBD with Aggelos Mouzakitis
- The Copywriting Formula: Features — Advantages — Benefits (FAB)
- Demand Side Sales – a book by Bob Moesta
- Get Boxcar Agency’s free resources for BDTP listeners
- Follow Carolyn on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
78集单集
Manage episode 424709252 series 2816925
How do you develop your messaging to serve multiple segments at once? In this episode, we talk to Carolyn Beaudoin, co-founder of Boxcar Agency. You'll learn about their Hybrid One Reader approach, tips for structuring your homepage and dedicated solution pages, how to use customer call recordings as copywriting material, and more.
Visit our website for the detailed episode recap with key learnings.
- Boxcar Agency
- Copyhackers
- Proven Ideas for A/B Testing with Sahil Patel
- JTBD for User Onboarding with Ramli John
- Uncovering Customer Insights Using JTBD with Aggelos Mouzakitis
- The Copywriting Formula: Features — Advantages — Benefits (FAB)
- Demand Side Sales – a book by Bob Moesta
- Get Boxcar Agency’s free resources for BDTP listeners
- Follow Carolyn on LinkedIn
Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.
Sponsor
This show is brought to you by Userlist — an email automation platform for SaaS companies. Onboard, engage, and nurture your customers, as well as marketing leads. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.
78集单集
所有剧集
×欢迎使用Player FM
Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。