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How to Best Transform Your Book into a Marketing Machine - BM412

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Manage episode 404970169 series 3014219
内容由Susan Friedmann提供。所有播客内容(包括剧集、图形和播客描述)均由 Susan Friedmann 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Is your book the beginning or the end of your entrepreneurial journey?

In this week's episode, experienced business coach, Margie Beiswanger, shares the secrets to transforming a single book into a multitude of golden opportunities.
She explains how to use your book content in different ways to create online courses, blogs, and other content that can benefit authors.
Here's what stood out:

  • Segment & Conquer: Dissecting a book's content to market it in digestible pieces, offering glimpses of expertise to entice and engage readers without overwhelming them.
  • Content Transformation: Using the book as a starting point, you can adapt chapters into various formats to suit different reader preferences and learning styles.
  • Maximizing Expertise: Understanding and meeting your audience's needs is crucial. Sell what they want and teach what they need to know.

For writers seeking to expand their reach and engage in an ongoing dialogue with their audience, this episode provides a clear roadmap for growth and achievement.

Download Margie's "20 Ways to Generate Income with Your Signature Talk"

*************************************************************************
Sponsored by Aviva Publishing. For over 30 years, we've dedicated
ourselves to support nonfiction authors on their journey to
publish and sell their books in bulk.
Our mission is to empower you to establish yourself as a leading
authority in a niche market.
Learn my Top 5 Book Marketing Tips!
Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it’s free!

*************************************************************************

  continue reading

425集单集

Artwork
icon分享
 
Manage episode 404970169 series 3014219
内容由Susan Friedmann提供。所有播客内容(包括剧集、图形和播客描述)均由 Susan Friedmann 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Is your book the beginning or the end of your entrepreneurial journey?

In this week's episode, experienced business coach, Margie Beiswanger, shares the secrets to transforming a single book into a multitude of golden opportunities.
She explains how to use your book content in different ways to create online courses, blogs, and other content that can benefit authors.
Here's what stood out:

  • Segment & Conquer: Dissecting a book's content to market it in digestible pieces, offering glimpses of expertise to entice and engage readers without overwhelming them.
  • Content Transformation: Using the book as a starting point, you can adapt chapters into various formats to suit different reader preferences and learning styles.
  • Maximizing Expertise: Understanding and meeting your audience's needs is crucial. Sell what they want and teach what they need to know.

For writers seeking to expand their reach and engage in an ongoing dialogue with their audience, this episode provides a clear roadmap for growth and achievement.

Download Margie's "20 Ways to Generate Income with Your Signature Talk"

*************************************************************************
Sponsored by Aviva Publishing. For over 30 years, we've dedicated
ourselves to support nonfiction authors on their journey to
publish and sell their books in bulk.
Our mission is to empower you to establish yourself as a leading
authority in a niche market.
Learn my Top 5 Book Marketing Tips!
Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it’s free!

*************************************************************************

  continue reading

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