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L.L. Bean vs. Stanley: Heritage Brand Adaptation for Modern Audiences
Manage episode 387896213 series 2889293
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This episode unpacks how these iconic outdoor brands, L.L. Bean and Stanley, have reinvented themselves for new generations, blending tradition with trendy campaigns and digital-era fame. Perfect for marketers and brand enthusiasts, it's full of insights on evolving classic brands in today's fast-paced market.
For the episode research and reference materials, visit stirlingbrandworks.com/insights.
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