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Roles & Skills Needed to Win New Business
Manage episode 408766567 series 3555562
内容由John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright提供。所有播客内容（包括剧集、图形和播客描述）均由 John Tyreman & Mark Wainwright, John Tyreman, and Mark Wainwright 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this episode, John & Mark explore the variety of roles and skills needed for professional services firms to develop new business today. Having strengths across both marketing and sales is essential for driving business growth. This conversation covers:
- Key marketing roles like digital marketing specialist, web developer, graphic designer, and marketing director
- Examination of sales roles like closers, sales managers, and doer-sellers
- "Messy middle" roles like proposal managers and researchers that straddle marketing and sales
- Review of necessary sales skills like curiosity, process leadership, emotional intelligence
- Marketing skills like analytics, networking, emotional intelligence
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