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From Idea to Amazon: Launching a Non-Digital Wellness Device - with Michael Crinnion, Luma 3
Manage episode 414669829 series 2798978
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Today my guest is Michael Crinnion from Mind Body Goals Ltd. Michael designs and makes high quality wellbeing products that help people bring proven techniques like breathwork into their lives in a way that's easy to maintain, enjoyable, and has a real positive impact.
Michael has created the Luma Cube, a beautifully designed zen-like cube that aids you with different breathing techniques without needing to go on your phone for an app. Taking people away from their screens has been one of the key USPs of the Luma Cube.
Michael and I spoke a lot about the benefits of breathing and the positive impact that breathing can have on your well being. Michael is passionate about the importance of teaching these techniques to everyone, including really young children, to help them have the tools they need as they sort of navigate life.
We discussed how Michael used his design and engineering experience, and 3d printers to create prototypes. Michael shares the importance of getting an investor early on, and his experiences selling his product on Amazon.
If you are looking at selling on Amazon, Michael is really honest about the journey, and shares the mindset and approach he took to make it a success.
The Bring Your Product Idea to Life Podcast - Best Business Podcast Award, Independent Podcast Awards 2023
USEFUL RESOURCES:
This podcast was sponsored by Tonbridge Accountants
"Welcome to Tonbridge Accountants, where creativity meets clarity in business finance.
Wendy and Laughton are not just accountants; they're your partners in navigating the complexities of business finance.
We simplify VAT, corporation tax, and crucial cash flow management, guiding you through decisions like company purchases or setting up a new business.
Our approach is personal.
We work closely with creative entrepreneurs, providing a virtual finance office that ensures you have the financial support and clarity your business needs to thrive.
With us, it's more than accounting; it's about empowering your creative venture with strategic financial insights.
Tonbridge Accountants is the partner you need to unlock financial clarity and freedom, allowing you to focus on what you do best: creating.
We're the missing piece in your creative journey, ready to transform your business finance into a strength.”
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This episode is sponsored by Therese at Small Business Collaborative.
One of the biggest challenges that product-based business owners often face is pricing their products right! And that is even more important if you’re looking to start wholesaling your products. Right now, listeners can access a free product pricing masterclass. This masterclass will help you set the right prices to maximize profits and appeal to retail buyers. You can sign up for the free pricing masterclass using the link in the show notes. And if you want even more help, Therese's “Start to Wholesale” course is designed to help you confidently break into the wholesale market. From pricing to how to create your first wholesale catalogue, this course covers everything you need to know to get your products into retailers. Don’t miss this opportunity to take your business to the next level with expert guidance from Therese at Small Business Collaborative!
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