Damon Burton Reveals the SECRET to Outranking Giants!
Manage episode 461242877 series 3607330
In this exciting episode of Build to Sell with JB, we sit down with SEO powerhouse Damon Burton, a Forbes contributor, Amazon bestselling author, and marketing strategist who has helped companies like Tony Robbins, Russell Brunson, and the Utah Jazz outsmart billion-dollar competitors through smart SEO strategies.
Damon shares his incredible journey—spanning 18 years in the SEO game—and provides invaluable insights into why SEO is more relevant than ever.
From growing up in a lower-middle-class household to building a thriving SEO agency, Damon offers a behind-the-scenes look at how he turned his passion for technology into a lucrative career. He also explains why SEO is often misunderstood and how businesses of all sizes—whether a local shop or an enterprise—can use SEO to increase their organic reach and drive traffic.
Key Takeaways:
• Why SEO has become even more critical as ad strategies lose effectiveness.
• The three pillars of SEO success: Website structure, content strategy, and credibility.
• How to evaluate SEO agencies and avoid getting scammed.
• Why copy-pasting content or relying on AI-generated text can harm your rankings.
• Actionable tips for small businesses to leverage SEO without breaking the bank.
• Damon’s incredible journey from radio DJ to SEO expert.
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