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内容由Melissa Robbins提供。所有播客内容(包括剧集、图形和播客描述)均由 Melissa Robbins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Retail Perspectives: Essentials Brands Need to Hear.

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Manage episode 462800317 series 3482730
内容由Melissa Robbins提供。所有播客内容(包括剧集、图形和播客描述)均由 Melissa Robbins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Send us a text

Ok today is all about working cohesively with your Retail stockists.
It is about fostering successful relationships. Long term beautiful ones!
Highlighting the importance of promotions, margin considerations, streamlined communication, and product support, I discuss key strategies to ensure mutual growth and long-term partnerships between retailers and brands.
Leveraging my 20+ years in Retail (and Wholesale) these are the things Retailers wish brands knew before working with them.
03:05 Understanding Retail and Wholesale Dynamics

05:35 Maximizing Retailer Relationships

08:19 Supporting Retailers for Success

13:49 Effective Reordering and Communication

15:12 Avoiding Undercutting and Staff Training

19:10 Nurturing Long-term Relationships
Want to know how to Build a Wholesale Sales Machine? Check out my new training here: https://www.thelotco.com/buildingawholesalemachine
Support the show

I'm Mel Robbins! from @thelotco
Want a Roadmap to Building a Profitable Product Business head here for directions!
Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.
Find more details at https://www.thelotco.com.au/
Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.
Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).
Grab my 8 step checklist on building a profitable product business.

  continue reading

131集单集

Artwork
icon分享
 
Manage episode 462800317 series 3482730
内容由Melissa Robbins提供。所有播客内容(包括剧集、图形和播客描述)均由 Melissa Robbins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Send us a text

Ok today is all about working cohesively with your Retail stockists.
It is about fostering successful relationships. Long term beautiful ones!
Highlighting the importance of promotions, margin considerations, streamlined communication, and product support, I discuss key strategies to ensure mutual growth and long-term partnerships between retailers and brands.
Leveraging my 20+ years in Retail (and Wholesale) these are the things Retailers wish brands knew before working with them.
03:05 Understanding Retail and Wholesale Dynamics

05:35 Maximizing Retailer Relationships

08:19 Supporting Retailers for Success

13:49 Effective Reordering and Communication

15:12 Avoiding Undercutting and Staff Training

19:10 Nurturing Long-term Relationships
Want to know how to Build a Wholesale Sales Machine? Check out my new training here: https://www.thelotco.com/buildingawholesalemachine
Support the show

I'm Mel Robbins! from @thelotco
Want a Roadmap to Building a Profitable Product Business head here for directions!
Looking for ongoing support to grow your brand and sell more of your product? Join the Product Business Growth Club here.
Find more details at https://www.thelotco.com.au/
Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business whether a physical Retail store or Brand.
Over 25 years as a Retail and Wholesale Strategist (Sales and Marketing for Brands).
Grab my 8 step checklist on building a profitable product business.

  continue reading

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