#147 How to achieve a truly relevant employer brand?

Building A Modern Employer Brand podcast with Susanna Rantanen

🤔 Have you ever wondered: "How can we achieve a truly relevant employer brand that resonates with our target audience?" Well, wonder no more! This episode starts by addressing this critical question, which sets the foundation for all employer brand development. In this episode of the "Building a Modern Employer Brand" podcast, I'm thrilled to share some game-changing insights with you. 💡 Join me as I unveil the power of the Magnetic Employer Branding Method™️. 🌌 The core principle behind this method is simple yet revolutionary: "It's not about you, it's about them." I'll walk you through the difference between modern employer branding that captivates and converts, and the traditional approach that falls flat. 🔥 Get ready to rethink your approach to employer branding and discover how to truly connect with your audience. Remember, it's not about you; it's about them. Let's embark on a journey that transforms how you connect with your target talents and create an employer brand that's truly magnetic! 🚀🌈 Find additional notes and links for this episode on the blog: 🔗 https://bit.ly/45PjeNY ** Subscribe to my Weekly Email on Building the Modern Employer Brand for exclusive insights and updates about the upcoming book: https://bit.ly/44pdABi