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What Thais Can Learn from Netflix (Part 2)
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What Thais Can Learn from Netflix (Part 2)
To embark on any journey, it’s a good idea to know where you are trying to go.
Here’s our direction: “How can we contextualize Netflix culture to Thai culture in such a way that it fuels unbounded creativity and innovation?”
At first glance this might look like an impossible journey.
The book No Rules Rules: Netflix and the Culture of Reinvention, by Reed Hastings and Erin Meyer, shows what a modern business innovation engine looks like. The story is inspiring but also disturbing when read from a Thai perspective. The Netflix culture of talent density, complete candor, and decentralized decision-making is so starkly different from traditional Thai organizations that it feels like a slap in the face.
In other words, there is a very high risk that any Thai reader will quickly dismiss the merits of this book as being irrelevant to Thai ways. And that would be a shame. That’s why Thais are my target audience in this series. If you’re not Thai, welcome aboard, but make sure you point your Thai colleagues to my blogs. Thanks.
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