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Content Crafting: Developing Your Onboarding Content
Manage episode 416960671 series 3520113
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In today's episode, we delve into the third stage of our comprehensive 5-step client onboarding mastery guide. Prepare to create engaging onboarding material that not only welcomes but also effectively guides and captivates your new clients right from the start. We'll explore five crucial components: utilizing the onboarding guide as a roadmap, integrating interactive intake forms, maximizing the impact of initial projects, leveraging various learning resources such as guides, videos, and FAQs, and adding a personal touch with customized welcome packs and emails. Join us as we ensure your clients are well-informed, appreciated, and primed for their transformative journey ahead.
Let's elevate first impressions into enduring experiences and pave the way for CRM triumph.
Key Takeaways:
- Creating an Onboarding Guide
- Crafting an Intake Form
- Assigning a Starter Project
- Developing Guides, Videos, and FAQs
- Creating Welcome Packs and Personalized Emails
Quotes
"Show you care about your client’s unique needs and tailor your approach to meet them where they are."– Mary Sue Dahill
"The intake form enables you to understand them better, guides your collaboration, and makes them feel valued in your program."– Mary Sue Dahill
Featured in this Episode
Mary Sue Dahill
https://www.linkedin.com/in/marysuedahill
Chapters
00:00 - Introduction
02:09 - Unveiling Insights and Enhancing Engagement
04:20 - Setting the Foundation for Collaboration and Success
03:05 - Strengthening Client Bonds: Tailoring Intake Forms
07:16 - Tailoring Content for Varied Learning Styles in Onboarding
08:59 - Crafting Tailored Welcome Kits and Client Emails
10:15 - Crafting Engaging Onboarding Journeys
11:08 - Conclusion
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