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Data Guru: New Ways to Connect to Audiences

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Manage episode 324568970 series 3335229
内容由Data Guru by Acxiom提供。所有播客内容(包括剧集、图形和播客描述)均由 Data Guru by Acxiom 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Christiane de Carvalho, Vice President of Global Digital Strategy and Innovation, joins the podcast to discuss two new types of data for connecting with audiences and the exciting ways advertisers are using them to drive successful campaigns. In-app behaviors from mobile devices and online consumption patterns based on keywords form the basis for these offerings from Acxiom. Get the lowdown here.

Thanks for listening! Follow us on Twitter, Facebook and Instagram!

  continue reading

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Manage episode 324568970 series 3335229
内容由Data Guru by Acxiom提供。所有播客内容(包括剧集、图形和播客描述)均由 Data Guru by Acxiom 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Christiane de Carvalho, Vice President of Global Digital Strategy and Innovation, joins the podcast to discuss two new types of data for connecting with audiences and the exciting ways advertisers are using them to drive successful campaigns. In-app behaviors from mobile devices and online consumption patterns based on keywords form the basis for these offerings from Acxiom. Get the lowdown here.

Thanks for listening! Follow us on Twitter, Facebook and Instagram!

  continue reading

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