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Player FM -播客应用
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Data Guru: The “Magic” of Segmenting Audiences for Success
Manage episode 324568986 series 3335229
内容由Data Guru by Acxiom提供。所有播客内容（包括剧集、图形和播客描述）均由 Data Guru by Acxiom 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Discovering the capacity and propensity of audiences for an advertiser’s product is the bedrock of successful campaigns. Data fuels understanding of attributes from shopping preferences to green living. In this episode of the Data Guru podcast, Linda Harrison explains how the nuances of data can inform successful targeting with real-life examples of high-dollar weight loss to solar panels.
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Manage episode 324568986 series 3335229
内容由Data Guru by Acxiom提供。所有播客内容（包括剧集、图形和播客描述）均由 Data Guru by Acxiom 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Discovering the capacity and propensity of audiences for an advertiser’s product is the bedrock of successful campaigns. Data fuels understanding of attributes from shopping preferences to green living. In this episode of the Data Guru podcast, Linda Harrison explains how the nuances of data can inform successful targeting with real-life examples of high-dollar weight loss to solar panels.
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使用Player FM应用程序离线！
