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Why and How to Use AI for your Website Content... with Jon Gillham
Manage episode 443165752 series 3543566
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Summary
In this episode, Jonathan Gilham, founder and CEO of originality.ai, discusses AI-generated content and its impact on SEO. He explains that Google is in a tricky position, as AI-generated content could potentially replace the need for Google search. However, Google also needs to ensure that its search results are not filled with spammy AI content. Jonathan emphasizes the importance of collaboration between AI and human moderators to maintain authenticity and trustworthiness in content. He also discusses the challenges of identifying AI-generated content in review platforms and the potential risks of AI in social media posts, videos, and images. Jonathan predicts that authorship will play a significant role in content authenticity in the future.
Links
https://originality.ai?lmref=4GukjA
https://www.linkedin.com/in/jon-gillham-80912a14a/ https://www.linkedin.com/company/originality-ai/
https://twitter.com/aioriginality
https://www.facebook.com/groups/5519865934778966/
Takeaways
- Google is facing an existential threat from AI-generated content, as it could potentially replace the need for Google search.
- Collaboration between AI and human moderators is crucial to maintain authenticity and trustworthiness in content.
- Identifying AI-generated content in review platforms is a challenge, and platforms are working to mitigate this issue.
- AI-generated content in social media posts, videos, and images has the potential to cause mass misinformation and scams.
- Authorship will play a significant role in content authenticity, and publishers need to be aware of the risks and value of AI-generated content.
Chapters
00:00 Introduction to AI-Generated Content and SEO
02:39 Google's Tricky Position with AI-Generated Content
07:11 The Crucial Role of Collaboration Between AI and Human Moderators
11:15 Challenges in Identifying AI-Generated Content in Review Platforms
20:38 The Future of Content Authenticity: The Role of Authorship
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