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内容由Chloë Thomas提供。所有播客内容(包括剧集、图形和播客描述)均由 Chloë Thomas 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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How Naturisimo is Driving 7-Figure Success in the Clean Beauty Space with Judith Harvey

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Manage episode 445040475 series 79607
内容由Chloë Thomas提供。所有播客内容(包括剧集、图形和播客描述)均由 Chloë Thomas 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Judith Harvey is the eCommerce lead at Naturisimo, the home of ethical beauty. Founded in 2008 they now sell via their Shopify store with 7-figure sales.

Hit PLAY to hear:

  • Naturisimo’s personalization journey
  • The challenge of maintaining Naturisimo’s identity while promoting the brands they carry
  • How to effectively use brand stories
  • Retaining customers through education and brand association
  • What segmentation can do for your business

Key timestamps to dive straight in:

[05:36] Delivering safe, effective, clean beauty products.

[09:22] Challenges: recruiting, retaining customers; expanding product purchases.

[10:50] Finding product associations to educate and upsell.

[13:15] Balancing brand innovation and customer loyalty.

[19:16] Success based on segmentation.

[20:33] Personalized, journey-based customer engagement and product discovery.

[22:17] Listen to Judith’s Top Tips!


Full episode notes here: https://ecmp.info/512

Discover Yoast for Shopify >>> https://ecmp.info/yoast-shopify

Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits

Get all the links and resources we mention & join our email list at https://ecmp.info

Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://ecmp.info/sponsor

This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

  continue reading

562集单集

Artwork
icon分享
 
Manage episode 445040475 series 79607
内容由Chloë Thomas提供。所有播客内容(包括剧集、图形和播客描述)均由 Chloë Thomas 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Judith Harvey is the eCommerce lead at Naturisimo, the home of ethical beauty. Founded in 2008 they now sell via their Shopify store with 7-figure sales.

Hit PLAY to hear:

  • Naturisimo’s personalization journey
  • The challenge of maintaining Naturisimo’s identity while promoting the brands they carry
  • How to effectively use brand stories
  • Retaining customers through education and brand association
  • What segmentation can do for your business

Key timestamps to dive straight in:

[05:36] Delivering safe, effective, clean beauty products.

[09:22] Challenges: recruiting, retaining customers; expanding product purchases.

[10:50] Finding product associations to educate and upsell.

[13:15] Balancing brand innovation and customer loyalty.

[19:16] Success based on segmentation.

[20:33] Personalized, journey-based customer engagement and product discovery.

[22:17] Listen to Judith’s Top Tips!


Full episode notes here: https://ecmp.info/512

Discover Yoast for Shopify >>> https://ecmp.info/yoast-shopify

Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits

Get all the links and resources we mention & join our email list at https://ecmp.info

Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://ecmp.info/sponsor

This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

  continue reading

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