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Holiday SEO Tips for 2024: Maximize Organic Traffic and Revenue

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Manage episode 445301232 series 2659750
内容由The Ecommerce Playbook提供。所有播客内容(包括剧集、图形和播客描述)均由 The Ecommerce Playbook 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Get ready for the holiday season with expert SEO insights designed to help you maximize organic traffic and boost revenue! In this episode Richard sits down with Travis Bichelle, CTC’s Director of SEO, to break down essential SEO strategies tailored for Q4 and holiday promotions in 2024.

From understanding organic search declines to building robust metadata, schema markup, and leveraging Google Merchant Center, we dive into actionable steps to ensure your ecommerce site captures holiday shoppers and increases conversions. Plus, we share a sprint checklist to optimize your site’s performance before Black Friday, Cyber Monday, and beyond!

Key Takeaways:

  • Holiday SEO tactics to increase organic traffic

  • How to use metadata and schema markup effectively

  • Leveraging Google Merchant Center for visual search results

  • Preparing for Q5 with clearance strategies and 301 redirects

Show Notes:

  • The Ecommerce Playbook mailbag is open — email us at podcast@commonthreadco.com to ask us any questions you might have about the world of ecomm.
  continue reading

263集单集

Artwork
icon分享
 
Manage episode 445301232 series 2659750
内容由The Ecommerce Playbook提供。所有播客内容(包括剧集、图形和播客描述)均由 The Ecommerce Playbook 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Get ready for the holiday season with expert SEO insights designed to help you maximize organic traffic and boost revenue! In this episode Richard sits down with Travis Bichelle, CTC’s Director of SEO, to break down essential SEO strategies tailored for Q4 and holiday promotions in 2024.

From understanding organic search declines to building robust metadata, schema markup, and leveraging Google Merchant Center, we dive into actionable steps to ensure your ecommerce site captures holiday shoppers and increases conversions. Plus, we share a sprint checklist to optimize your site’s performance before Black Friday, Cyber Monday, and beyond!

Key Takeaways:

  • Holiday SEO tactics to increase organic traffic

  • How to use metadata and schema markup effectively

  • Leveraging Google Merchant Center for visual search results

  • Preparing for Q5 with clearance strategies and 301 redirects

Show Notes:

  • The Ecommerce Playbook mailbag is open — email us at podcast@commonthreadco.com to ask us any questions you might have about the world of ecomm.
  continue reading

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