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Maximizing Black Friday Sales: Data-Driven Discounting Strategies

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Manage episode 442092648 series 1095397
内容由The Ecommerce Playbook提供。所有播客内容(包括剧集、图形和播客描述)均由 The Ecommerce Playbook 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, we're diving deep into the latest Black Friday trends for 2024. Join Richard and Taylor as they break down the key data from our Black Friday/Cyber Monday offer database.

We’ll discuss the rising discount rates, creative offer strategies, and how macroeconomic trends are shaping this year’s ecommerce landscape. Whether you're a brand looking to get creative with your discounts or trying to stay ahead of the competition, this episode is packed with actionable insights to help you win this holiday season.

Key Points:

  • Data driven discounting strategies for Black Friday

  • Insights from over 2,000 ecommerce brand offers

  • How to structure your Black Friday offers to stand out

  • The impact of inflation and deflation on pricing and discounts

  • Creative tactics beyond sitewide discounts

Get ready to maximize your Black Friday sales and make data work for you this holiday season!

Show Notes:

  continue reading

282集单集

Artwork
icon分享
 
Manage episode 442092648 series 1095397
内容由The Ecommerce Playbook提供。所有播客内容(包括剧集、图形和播客描述)均由 The Ecommerce Playbook 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, we're diving deep into the latest Black Friday trends for 2024. Join Richard and Taylor as they break down the key data from our Black Friday/Cyber Monday offer database.

We’ll discuss the rising discount rates, creative offer strategies, and how macroeconomic trends are shaping this year’s ecommerce landscape. Whether you're a brand looking to get creative with your discounts or trying to stay ahead of the competition, this episode is packed with actionable insights to help you win this holiday season.

Key Points:

  • Data driven discounting strategies for Black Friday

  • Insights from over 2,000 ecommerce brand offers

  • How to structure your Black Friday offers to stand out

  • The impact of inflation and deflation on pricing and discounts

  • Creative tactics beyond sitewide discounts

Get ready to maximize your Black Friday sales and make data work for you this holiday season!

Show Notes:

  continue reading

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