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Do’s and Don’ts for Your Personal Brand [Ep. 48]

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内容由Vision Advertising提供。所有播客内容(包括剧集、图形和播客描述)均由 Vision Advertising 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In today’s episode, Laura and Julia share five suggestions for creating a successful personal brand. Our hosts discuss the benefits of tracking your online presence, structuring with adaptability in mind, learning from credible professionals, and utilizing controversy carefully. Brand building can have disastrous — or wondrous — effects on your business, so listen in, and learn how to create a profitable brand consumers trust!

Takeaways:

1 - Ask for feedback from experienced, proven professionals in your field, and incorporate it into your pre-existing brand.

2 - Keeping track of your online presence, and utilizing tools like Google alerts, can give you an up-to-date and complex understanding of your evolving brand, and the brand of competitors.

3 - Examining the strategies and intentions behind your professional goals allows for a clearer and more organized understanding of your direction.

4 - Organizing your brand to allow for evolution and adaptation can enhance your performance in the ever-changing media landscape.

5 - Ensure that your online presence is professional, and utilize “hot takes” or controversy carefully and only when appropriate.

Today’s Resource Recommendations:

04:00 - Episode 2, focused on creating strategic partnerships and collaborations! (https://youtu.be/8sZ4WeRsu38)

05:27 - Google Alerts, a great way to track your business and professional reputation. (https://www.google.com/alerts)

17:11 - 04:50 - Our first episode of four on personal brand! (Episodes 9 through 13, https://youtu.be/B6XDA59_0-U?si=XMhjvjKZCNIHsQQW)

Ideas or Questions? Contact us on our website here!

Sign up for our newsletter here!

Check out our Socials and Blog!

Visit the Vision Blog

Our LinkedIn

Our Instagram

Our YouTube

Our Facebook

Chapters:

00:00 - Introduction

02:03 - Suggestion #1: Consult with experts!

04:52 - Suggestion #2: Monitor your online presence!

06:43 - Suggestion #3: Reflect on your goals!

08:23 - Suggestion #4: Be adaptable!

11:45 - Suggestion #5: Avoid controversy (or don’t!)

17:06 - Conclusion

  continue reading

62集单集

Artwork
icon分享
 
Manage episode 444076918 series 3523921
内容由Vision Advertising提供。所有播客内容(包括剧集、图形和播客描述)均由 Vision Advertising 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In today’s episode, Laura and Julia share five suggestions for creating a successful personal brand. Our hosts discuss the benefits of tracking your online presence, structuring with adaptability in mind, learning from credible professionals, and utilizing controversy carefully. Brand building can have disastrous — or wondrous — effects on your business, so listen in, and learn how to create a profitable brand consumers trust!

Takeaways:

1 - Ask for feedback from experienced, proven professionals in your field, and incorporate it into your pre-existing brand.

2 - Keeping track of your online presence, and utilizing tools like Google alerts, can give you an up-to-date and complex understanding of your evolving brand, and the brand of competitors.

3 - Examining the strategies and intentions behind your professional goals allows for a clearer and more organized understanding of your direction.

4 - Organizing your brand to allow for evolution and adaptation can enhance your performance in the ever-changing media landscape.

5 - Ensure that your online presence is professional, and utilize “hot takes” or controversy carefully and only when appropriate.

Today’s Resource Recommendations:

04:00 - Episode 2, focused on creating strategic partnerships and collaborations! (https://youtu.be/8sZ4WeRsu38)

05:27 - Google Alerts, a great way to track your business and professional reputation. (https://www.google.com/alerts)

17:11 - 04:50 - Our first episode of four on personal brand! (Episodes 9 through 13, https://youtu.be/B6XDA59_0-U?si=XMhjvjKZCNIHsQQW)

Ideas or Questions? Contact us on our website here!

Sign up for our newsletter here!

Check out our Socials and Blog!

Visit the Vision Blog

Our LinkedIn

Our Instagram

Our YouTube

Our Facebook

Chapters:

00:00 - Introduction

02:03 - Suggestion #1: Consult with experts!

04:52 - Suggestion #2: Monitor your online presence!

06:43 - Suggestion #3: Reflect on your goals!

08:23 - Suggestion #4: Be adaptable!

11:45 - Suggestion #5: Avoid controversy (or don’t!)

17:06 - Conclusion

  continue reading

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