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How Event Tech fits into Event Design

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Manage episode 383112627 series 2967210
内容由Event Industry News提供。所有播客内容(包括剧集、图形和播客描述)均由 Event Industry News 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

With a big background in tech-world, marketing director Felicia Asiedu has been at Cvent for five years.

This episode is a deep dive into the brand, with a particular focus on Cvent Connect Europe, the company runs a similar event in North America, and how event tech fits into event design.

With questions from host James Dickson, Felicia talks about the attendee journey at “the largest supplier-based event technology show in Europe”, the value of significant breaks between sessions, and the lessons Cvent Connect teaches the company about its clients.

Across an engaging 45 minutes, Felicia Asiedu goes on to discuss balancing traditional trade show wants with technology, audience demographics, data capture and content tracks, providing for leadership, passive and active tracking.

To keep up to date with all the news, subscribe for free here.
If you would like to take part in a podcast, then please complete our submission form.

  continue reading

332集单集

Artwork
icon分享
 
Manage episode 383112627 series 2967210
内容由Event Industry News提供。所有播客内容(包括剧集、图形和播客描述)均由 Event Industry News 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

With a big background in tech-world, marketing director Felicia Asiedu has been at Cvent for five years.

This episode is a deep dive into the brand, with a particular focus on Cvent Connect Europe, the company runs a similar event in North America, and how event tech fits into event design.

With questions from host James Dickson, Felicia talks about the attendee journey at “the largest supplier-based event technology show in Europe”, the value of significant breaks between sessions, and the lessons Cvent Connect teaches the company about its clients.

Across an engaging 45 minutes, Felicia Asiedu goes on to discuss balancing traditional trade show wants with technology, audience demographics, data capture and content tracks, providing for leadership, passive and active tracking.

To keep up to date with all the news, subscribe for free here.
If you would like to take part in a podcast, then please complete our submission form.

  continue reading

332集单集

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