#56 How We Became Obsessed With Bums as a Marketing Agency
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When this university lecturer ditched his books for ‘bums’…
… he started helping high-ticket coaches make MILLIONS each year.
Now, for the record: our founder Terence Tam isn’t some weird pervert obsessed with bums. He’s just born with a love for marketing and an entrepreneurial itch that couldn’t be scratched in academia.
So when he combined the two and discovered that there was a HUGE market in putting bums on seats i.e. filling up webinars, seminars, & challenges?
Voila – Radical Marketing was born!
Since then the business has snowballed and Radical Marketing has helped over a hundred coaches and experts around the world fill their events with an abundance of bums…
(In fact, we’ve placed well over 1.5 million bums on seats!)
This episode features choice excerpts from when Terence was interviewed by Steven Proud from the Radical Global Marketing podcast – where he shares his juiciest business secrets and lessons from building his agency from the ground up.
You’ll learn:
- The ONE thing that caps the growth of many coaching businesses.
- How coaches need to navigate the ever growing competition that they find themselves in.
- Why testing is the #1 most important thing to do to scale your coaching business.
Check out the full interview with Radical Global Marketing Podcast here: https://www.brandigochina.com/terence-tam-founder-ceo-radical-marketing
This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.
With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!
Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com
Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com
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