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内容由Terence Tam提供。所有播客内容(包括剧集、图形和播客描述)均由 Terence Tam 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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#6 How to Hook People to Your Webinar & Sell High Ticket Offers: Beating the Competition with Proven Marketing Techniques

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Manage episode 402209161 series 3553524
内容由Terence Tam提供。所有播客内容(包括剧集、图形和播客描述)均由 Terence Tam 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

With just one simple tweak to a hook, our ad managed to get over 10,000 Webinar sign-ups in 2 months.

If you’ve ever wondered why your ads are not performing as well as they should, here’s why:

Everyone seems to be copying each other’s ads.

No matter what niche you’re operating in, your business is going to have a lot of competition when it comes to grabbing attention.

If you are emulating the gurus with your ads…

… Or simply asking ChatGPT to create the ad for you…

… You’re gonna end up seeing your money turn into smoke.

Your ad needs to stand out - and to do that, it’s important that you learn how to craft a good hook.

And in this episode, we’ll be discussing 7 ways to help you achieve that.

You’ll discover:

  • How to take advantage of current trends to get more people hooked
  • How generating controversy can be an EFFECTIVE technique
  • How to make your idea, whether new or old, seem FRESH to your customers
  • The way to craft hooks that suit your ads and reel people in

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that partners with high-ticket coaches to scale their businesses with Webinars - by using a proprietary blend of story ads and battled-tested sales funnels to achieve better returns on ad dollars.

Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com


This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
  continue reading

28集单集

Artwork
icon分享
 
Manage episode 402209161 series 3553524
内容由Terence Tam提供。所有播客内容(包括剧集、图形和播客描述)均由 Terence Tam 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

With just one simple tweak to a hook, our ad managed to get over 10,000 Webinar sign-ups in 2 months.

If you’ve ever wondered why your ads are not performing as well as they should, here’s why:

Everyone seems to be copying each other’s ads.

No matter what niche you’re operating in, your business is going to have a lot of competition when it comes to grabbing attention.

If you are emulating the gurus with your ads…

… Or simply asking ChatGPT to create the ad for you…

… You’re gonna end up seeing your money turn into smoke.

Your ad needs to stand out - and to do that, it’s important that you learn how to craft a good hook.

And in this episode, we’ll be discussing 7 ways to help you achieve that.

You’ll discover:

  • How to take advantage of current trends to get more people hooked
  • How generating controversy can be an EFFECTIVE technique
  • How to make your idea, whether new or old, seem FRESH to your customers
  • The way to craft hooks that suit your ads and reel people in

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that partners with high-ticket coaches to scale their businesses with Webinars - by using a proprietary blend of story ads and battled-tested sales funnels to achieve better returns on ad dollars.

Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com


This podcast uses the following third-party services for analysis:
Chartable - https://chartable.com/privacy
  continue reading

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