Kim Krause Schwalm Geniuses Of Copywriting podcast

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Brian Cassingena World Class Marketing Business

内容由Brian Cassingena提供。所有播客内容（包括剧集、图形和播客描述）均由 Brian Cassingena 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Geniuses Of Copywriting « »
Kim Krause Schwalm

5+ y ago 43:26

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内容由Brian Cassingena提供。所有播客内容（包括剧集、图形和播客描述）均由 Brian Cassingena 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Today on Geniuses Of Copywriting we speak to Kim Krause Schwalm, one of the youngest-looking 20-year veterans of direct response, who's responsible for a ton of controls and winners at companies like Boardroom, Agora Financial and even National Geographic.You'll discover:

The story of growing her division at Philips Publishing to $30M in revenue in the 90's using direct response copy
How she wrote a winner 6-page mailer that sold a TON of $400 air purifiers with a powerful story
Back end sales: The secret strategy of all successful businesses

Kim is a world class copywriter & marketing strategist with experience working with some of the biggest names and companies in direct response.

… continue reading

61集单集

#Brian Cassingena #World Class #Marketing #Business

Artwork

Kim Krause Schwalm

Geniuses Of Copywriting

101 subscribers

published 5+ y ago

分享

MP3•单集首页

内容由Brian Cassingena提供。所有播客内容（包括剧集、图形和播客描述）均由 Brian Cassingena 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Today on Geniuses Of Copywriting we speak to Kim Krause Schwalm, one of the youngest-looking 20-year veterans of direct response, who's responsible for a ton of controls and winners at companies like Boardroom, Agora Financial and even National Geographic.You'll discover:

The story of growing her division at Philips Publishing to $30M in revenue in the 90's using direct response copy
How she wrote a winner 6-page mailer that sold a TON of $400 air purifiers with a powerful story
Back end sales: The secret strategy of all successful businesses

Kim is a world class copywriter & marketing strategist with experience working with some of the biggest names and companies in direct response.

… continue reading

61集单集

#Brian Cassingena #World Class #Marketing #Business

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