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Khalid Saleh: Lifetime value optimization is the name of growth
Manage episode 312525178 series 3223358
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Khalid Saleh is the CEO and co-founder of Invesp, a leading provider of conversion optimization software and services. In 2016, he geared up to launch his technology startup Figpii, a one-stop platform for everything related to conversion rate optimization. A recognized expert of marketing strategy, he has presented at marketing conferences across the globe. Khalid has been a frequent guest in key media outlets, including CNN, BBC, SKY, France 24, MSNBC, New York Times, National Public Radio, and more.
The focus is now on conversion rate optimization and from our podcast with Khalid Saleh you will find everything you need to know on how to better retain your customers.
Here are the biggest takeaways:
- What do companies get from CRO in terms of ROI? - 06.00
- Monitoring employee performance - 11.05
- CRO. The market. The tech. The adoption - 14.03
- Growth ideas - 23.38
- An expert’s advice - 37.42
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