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内容由Piper - Building Brand Legends and Piper - Growing Brands Consumers Love提供。所有播客内容(包括剧集、图形和播客描述)均由 Piper - Building Brand Legends and Piper - Growing Brands Consumers Love 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Neil Lapping, Founder & CEO of Macs Adventure

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Manage episode 440586580 series 2132543
内容由Piper - Building Brand Legends and Piper - Growing Brands Consumers Love提供。所有播客内容(包括剧集、图形和播客描述)均由 Piper - Building Brand Legends and Piper - Growing Brands Consumers Love 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
How I Grew My Brand, The Piper Podcast Season 6 - Neil Lapping, Founder & CEO of Macs Adventure, on building a global active travel brand… and not being called Mac Interviewed by Journalist and ITV News Presenter, Mary Nightingale, How I Grew My Brand is a series of one-on-one podcast interviews with inspiring, high-profile British founders and brand leaders. From Pitcher & Piano to Monica Vinader, Piper has been helping to build and support brands for nearly 40 years. In each interview we dig into ‘7, 17, 70’, the three critical stages Piper believes businesses will encounter, whether that be number of employees, sales or sites. These moments are where changes and challenges can be overcome on the path to becoming a brand legend, a business with purpose and vision that makes people’s lives healthier, happier and more fulfilling, while helping them minimise their impact on the environment.
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30集单集

Artwork
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Manage episode 440586580 series 2132543
内容由Piper - Building Brand Legends and Piper - Growing Brands Consumers Love提供。所有播客内容(包括剧集、图形和播客描述)均由 Piper - Building Brand Legends and Piper - Growing Brands Consumers Love 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
How I Grew My Brand, The Piper Podcast Season 6 - Neil Lapping, Founder & CEO of Macs Adventure, on building a global active travel brand… and not being called Mac Interviewed by Journalist and ITV News Presenter, Mary Nightingale, How I Grew My Brand is a series of one-on-one podcast interviews with inspiring, high-profile British founders and brand leaders. From Pitcher & Piano to Monica Vinader, Piper has been helping to build and support brands for nearly 40 years. In each interview we dig into ‘7, 17, 70’, the three critical stages Piper believes businesses will encounter, whether that be number of employees, sales or sites. These moments are where changes and challenges can be overcome on the path to becoming a brand legend, a business with purpose and vision that makes people’s lives healthier, happier and more fulfilling, while helping them minimise their impact on the environment.
  continue reading

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