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Understanding Consumer Insights with Catharine O'Leary
Manage episode 443018091 series 3425337
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It doesn’t matter how much money you have, it’s what you do with it!
Today’s guest on the podcast is showing us just how true that is. Catharine O'Leary has spent her entire 25 year career crafting market research and consumer insights for Fortune 100 companies across the globe.
Starting with 2 economics degrees she applies micro-economic theory to survey and quiz design to come up with consumer insights businesses use to develop new products, increase usage and awareness, understand underlying consumer needs, and most powerful of all, segmentation studies that put the power of personalization into corporate marketing and sales hands.
Join us for 35 minutes as Lisa and Catharine talk about their money stories, actionable steps towards designing your dream financial future, and how to create an impact with your money.
So press play and get ready to partner with your money and unlock the secrets to activating your wealth in all areas of your life.
Want to connect with Catharine? You can find her here on LinkedIn.
Ready to 10X your profit without endless launches by streamlining your backend money management systems? Book a call to pick a date and amplify the money you already have! 💖
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Swipe right for money! Choose your money partner! Be a contestant on The Money Dating Game & see which archetype you'll connect with.
For even more help preparing for your "date" with money... join our Facebook Group and become a Money Magnet.
Don't forget to give us a 🌟🌟🌟🌟🌟 Star Review & share the podcast with all of your coach friends who are ready to 10x their profit!
Remember, it doesn't matter how much money you make... it's what you do with it 🗝️🌬️💖💸
Intro/Outro music "IDM" by Christa Lily
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