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Paco Underhill - Immersive Consumer Behavior 7
Manage episode 331768619 series 3345377
内容由Charlie Morrow提供。所有播客内容（包括剧集、图形和播客描述）均由 Charlie Morrow 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Paco Underhill was inspired by the methodology of urbanist William H. Whyte & the fact that he has lived in many cities around the world as the son of a diplomat, is a retail space doctor, consumer behavior consultant and best-selling author of Why We Buy: The Science of Shopping, founded the first iteration office of his consultancy Envirosell in 1986. He became the chairman of the New Wilderness Foundation, an ethnopoetics and performing arts group, co-founded by poet Jerome Rothenberg and Morrow in 1974.
* production & audio backdrop: bart plantenga
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