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49: Unhinged marketing: Here to stay or on its way out? Learnings from HoneyBook & Planoly’s social media managers

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Manage episode 414596306 series 3570691
内容由HoneyBook提供。所有播客内容(包括剧集、图形和播客描述)均由 HoneyBook 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Over the past few years brands that we know and love have become more edgy and even unhinged in their marketing strategies—but what is unhinged marketing?


Unhinged marketing leans into bolder, unconventional strategies to connect with your audience, from trending memes to funny brand voices, this type of strategy goes against the grain when it comes to traditional marketing. Is unhinged marketing a sustainable strategy when it comes to growing our business?


In this episode, we’re joined by social media managers Gabby Connacher of HoneyBook and Danielle Townsley of Planoly, where we sat down for an honest conversation about whether or not unhinged marketing is here to stay, along tips for independent business owners on how we can show up more boldly in our own marketing.


The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guests

Connect with the host


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

63集单集

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Manage episode 414596306 series 3570691
内容由HoneyBook提供。所有播客内容(包括剧集、图形和播客描述)均由 HoneyBook 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Over the past few years brands that we know and love have become more edgy and even unhinged in their marketing strategies—but what is unhinged marketing?


Unhinged marketing leans into bolder, unconventional strategies to connect with your audience, from trending memes to funny brand voices, this type of strategy goes against the grain when it comes to traditional marketing. Is unhinged marketing a sustainable strategy when it comes to growing our business?


In this episode, we’re joined by social media managers Gabby Connacher of HoneyBook and Danielle Townsley of Planoly, where we sat down for an honest conversation about whether or not unhinged marketing is here to stay, along tips for independent business owners on how we can show up more boldly in our own marketing.


The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guests

Connect with the host


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

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