EP246: 10-Minute Ecommerce Masterclass - Increasing On-Site Search Engagement Inside Commerce: Ecommerce Strategy, CX And Technology podcast

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内容由Paul Rogers and James Gurd, Paul Rogers, and James Gurd提供。所有播客内容（包括剧集、图形和播客描述）均由 Paul Rogers and James Gurd, Paul Rogers, and James Gurd 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast « »
EP246: 10-Minute Ecommerce Masterclass - Increasing On-Site Search Engagement

9M ago 9:59

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内容由Paul Rogers and James Gurd, Paul Rogers, and James Gurd提供。所有播客内容（包括剧集、图形和播客描述）均由 Paul Rogers and James Gurd, Paul Rogers, and James Gurd 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

We often find ecommerce teams focus more on search algorithms and campaigns, like product boosting and redirects, less on ensuring the site gets people into relevant search journeys quickly and effectively. Through simple testing, we’ve seen search engagement (the % of users using search) increase by double digits.

In this 10-minute video & audio tutorial, James Gurd shares practical tips for boosting search usage and improving the search experience by focusing on two aspects:

Search box design and visibility

Default view and type-ahead efficiency

… continue reading

282集单集

#Business #Paul Rogers & James Gurd #James Gurd #Paul Rogers

Artwork

EP246: 10-Minute Ecommerce Masterclass - Increasing On-Site Search Engagement

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

published 9M ago

分享

MP3•单集首页

内容由Paul Rogers and James Gurd, Paul Rogers, and James Gurd提供。所有播客内容（包括剧集、图形和播客描述）均由 Paul Rogers and James Gurd, Paul Rogers, and James Gurd 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

We often find ecommerce teams focus more on search algorithms and campaigns, like product boosting and redirects, less on ensuring the site gets people into relevant search journeys quickly and effectively. Through simple testing, we’ve seen search engagement (the % of users using search) increase by double digits.

In this 10-minute video & audio tutorial, James Gurd shares practical tips for boosting search usage and improving the search experience by focusing on two aspects:

Search box design and visibility

Default view and type-ahead efficiency

… continue reading

282集单集

#Business #Paul Rogers & James Gurd #James Gurd #Paul Rogers

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