Are you prepared to Lose your FMO (or at least the benefits they provide)?
Manage episode 407558946 series 3528280
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In this insightful episode of Insurance Business Babes, Kathe Kline and Joanna Wyckoff tackle the timely and critical issue of what agents can do if their Field Marketing Organization (FMO) is eliminated. They stress the importance of having a backup plan, which includes learning how to manage their own client data using affordable and HIPAA-compliant Customer Relationship Management (CRM) tools like Less Annoying CRM and HubSpot. The hosts discuss the potential challenges of transferring and owning data, the necessity of maintaining direct relationships with lead vendors, and the significant focus on compliance - particularly when using carrier logos and in the recording of calls. Joanna emphasizes the value of her trainings for her downlines and the need for agents to become less reliant on IMOs for technology. They express concerns over the government's stance on the role of agents in the Medicare market, suggesting that there is a possibility agents could be marginalized, and underline the importance of being versatile with technology and being able to use paper applications in challenging situations. Agents are encouraged to own their data and be prepared for changes in the industry, including a shift away from traditional IMO structures.
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