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Marketing Strategies Behind the Traeger Grills' Brand | Marketing by John

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Manage episode 291236708 series 2257712
内容由John Timmerman提供。所有播客内容(包括剧集、图形和播客描述)均由 John Timmerman 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Join me in a quick case study on a 50-year-old brand coming out of nowhere to become a lifestyle brand that's everywhere.

Traeger Grills focused on attaching their brand to the lifestyle that people want, specifically that their customers want.

They locked arms with ambassadors in spaces they know their customers are interested in - like hunting, camping, racing.

It's an example of spending your budget on influencers with a specific, intentional call-to-action directing potential customers to one place.

Can this type of strategy work for your brand's marketing goals?

You won't know until you set some goals and map out possible paths to get you there.

Enjoy the podcast!

👀RATHER WATCH THESE

YouTube: https://www.youtube.com/channel/UCrG5v5pY8K-OrLPExGbyATw?sub_confirmation=1

Facebook: https://www.facebook.com/JohnnyTimbo

Prefer to read about marketing instead of listening to me yap: https://thegoodmonster.com/blog

🤳 TALK TO ME ON SOCIAL

LinkedIn: https://www.linkedin.com/in/johntimmeman1

Twitter: https://twitter.com/johnnytimbo

Instagram: https://Instagram.com/Johnnytimbo

DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the podcast.

  continue reading

128集单集

Artwork
icon分享
 
Manage episode 291236708 series 2257712
内容由John Timmerman提供。所有播客内容(包括剧集、图形和播客描述)均由 John Timmerman 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Join me in a quick case study on a 50-year-old brand coming out of nowhere to become a lifestyle brand that's everywhere.

Traeger Grills focused on attaching their brand to the lifestyle that people want, specifically that their customers want.

They locked arms with ambassadors in spaces they know their customers are interested in - like hunting, camping, racing.

It's an example of spending your budget on influencers with a specific, intentional call-to-action directing potential customers to one place.

Can this type of strategy work for your brand's marketing goals?

You won't know until you set some goals and map out possible paths to get you there.

Enjoy the podcast!

👀RATHER WATCH THESE

YouTube: https://www.youtube.com/channel/UCrG5v5pY8K-OrLPExGbyATw?sub_confirmation=1

Facebook: https://www.facebook.com/JohnnyTimbo

Prefer to read about marketing instead of listening to me yap: https://thegoodmonster.com/blog

🤳 TALK TO ME ON SOCIAL

LinkedIn: https://www.linkedin.com/in/johntimmeman1

Twitter: https://twitter.com/johnnytimbo

Instagram: https://Instagram.com/Johnnytimbo

DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the podcast.

  continue reading

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