It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
内容由Kantar Retail提供。所有播客内容（包括剧集、图形和播客描述）均由 Kantar Retail 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Episode 62: The Ascendancy of Challenger Brands in Retail with Eric Ryan
Manage episode 421011044 series 2148549
内容由Kantar Retail提供。所有播客内容（包括剧集、图形和播客描述）均由 Kantar Retail 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In episode 62 of Kantar's Retail Sound Bites, Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss challenger brand disruption across direct-to-consumer brands with Eric Ryan, co-founder of method, OLLY, Welly, Cast, and WILL Perform.
This episode also features Julie Craig, vice president of shopper insights, to discuss the changing role of the store and shoppers’ expectations.
Have a topic you'd like us to cover? Contact us at Kantar's Retail Sound Bites Podcast.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
100集单集
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Manage episode 421011044 series 2148549
内容由Kantar Retail提供。所有播客内容（包括剧集、图形和播客描述）均由 Kantar Retail 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In episode 62 of Kantar's Retail Sound Bites, Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss challenger brand disruption across direct-to-consumer brands with Eric Ryan, co-founder of method, OLLY, Welly, Cast, and WILL Perform.
This episode also features Julie Craig, vice president of shopper insights, to discuss the changing role of the store and shoppers’ expectations.
Have a topic you'd like us to cover? Contact us at Kantar's Retail Sound Bites Podcast.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Find distressed properties for pennies on the dollar and turn them for huge profits!
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