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Episode 77: The future of the digital shelf with Coca-Cola's Lindsey Aitken

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内容由Kantar Retail提供。所有播客内容(包括剧集、图形和播客描述)均由 Kantar Retail 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

With competition for the digital shelf at an all-time high, how can you make your products stand out, look attractive, and drive conversions? Lindsey Aitken, senior director of ecommerce planning at Coca-Cola, joins Kantar’s Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, on episode 77 of Kantar’s Retail Sound Bites to discuss the future of the digital shelf.

Have a topic you’d like us to cover? Contact us at Kantar’s Retail Sound Bites Podcast.

Contact Barry: Email | LinkedIn

Contact Rachel: Email | LinkedIn

https://www.wsj.com/business/retail/food-fight-with-kroger-spells-trouble-for-albertsons-279eb4b8?mod=retail_news_article_pos5

https://www.cnbc.com/2024/12/05/dollar-general-tests-same-day-delivery-as-discounter-chases-walmart.html

https://chainstoreage.com/2025-look-ahead-year-retail-tech

RFK Jr.’s regulatory earthquake: Five impacts on FMCGs

https://www.numerator.com/resources/blog/walgreens-store-closures-hit-home/

Taco Bell is testing a beverage concept called Live Más Café

  continue reading

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Artwork
icon分享
 
Manage episode 463432711 series 2148549
内容由Kantar Retail提供。所有播客内容(包括剧集、图形和播客描述)均由 Kantar Retail 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

With competition for the digital shelf at an all-time high, how can you make your products stand out, look attractive, and drive conversions? Lindsey Aitken, senior director of ecommerce planning at Coca-Cola, joins Kantar’s Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, on episode 77 of Kantar’s Retail Sound Bites to discuss the future of the digital shelf.

Have a topic you’d like us to cover? Contact us at Kantar’s Retail Sound Bites Podcast.

Contact Barry: Email | LinkedIn

Contact Rachel: Email | LinkedIn

https://www.wsj.com/business/retail/food-fight-with-kroger-spells-trouble-for-albertsons-279eb4b8?mod=retail_news_article_pos5

https://www.cnbc.com/2024/12/05/dollar-general-tests-same-day-delivery-as-discounter-chases-walmart.html

https://chainstoreage.com/2025-look-ahead-year-retail-tech

RFK Jr.’s regulatory earthquake: Five impacts on FMCGs

https://www.numerator.com/resources/blog/walgreens-store-closures-hit-home/

Taco Bell is testing a beverage concept called Live Más Café

  continue reading

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