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Ep 42: Exploring The Context Marketing Revolution with Mathew Sweezey, Salesforce

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内容由Social Media Week提供。所有播客内容(包括剧集、图形和播客描述)均由 Social Media Week 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week’s episode of Social Media Week’s Leads2Scale podcast features Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of the forthcoming book, Context Marketing Revolution.

During the conversation, Mathew discussed the trajectory of his career that led to his current role at Salesforce, why he describes the modern media environment today as infinite, why he feels optimistic about the role of AI in helping deliver a better consumer experience, and why being human-first and experienced-driven in marketing means everything to him.

Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!

This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)

Follow Toby and Social Media Week!

@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.

  continue reading

48集单集

Artwork
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Manage episode 244084463 series 2420333
内容由Social Media Week提供。所有播客内容(包括剧集、图形和播客描述)均由 Social Media Week 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week’s episode of Social Media Week’s Leads2Scale podcast features Mathew Sweezey, Principal of Marketing Insights at Salesforce and author of the forthcoming book, Context Marketing Revolution.

During the conversation, Mathew discussed the trajectory of his career that led to his current role at Salesforce, why he describes the modern media environment today as infinite, why he feels optimistic about the role of AI in helping deliver a better consumer experience, and why being human-first and experienced-driven in marketing means everything to him.

Don’t forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app!

This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)

Follow Toby and Social Media Week!

@tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.

  continue reading

48集单集

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