How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
内容由Janelle Allen, Janelle Allen: Learning Designer, and Online Course Coach提供。所有播客内容（包括剧集、图形和播客描述）均由 Janelle Allen, Janelle Allen: Learning Designer, and Online Course Coach 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
类似 Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives 的节目
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LUYC 108: Using Content Strategy to Grow Your Business with Kim Doyal
Manage episode 243580766 series 2456091
内容由Janelle Allen, Janelle Allen: Learning Designer, and Online Course Coach提供。所有播客内容（包括剧集、图形和播客描述）均由 Janelle Allen, Janelle Allen: Learning Designer, and Online Course Coach 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Hey family! In this episode, I’m joined by Kim Doyal, content marketing strategist and creator of Content Marketing Secrets. She is here to talk about her course and how to develop a content strategy that drives growth.
You don’t get good at something by not doing it.
Five years after the death of her husband, Kim went all in on online business. Despite wanting to be an information marketer, she started out as The Wordpress Chick, building websites for clients. In 2018, she decided it was time to get back to what she loved and pivoted her focus to content marketing. She’s since launched her course, Content Marketing Secrets, which teaches online business owners how to develop and implement a customized content strategy.
Check out what Kim has to say about her course, the fundamentals of content strategy, and how to create content that drives traffic.
Episode Quotes
"Being able to let go of what it is supposed to look like is such FREEDOM."
"Nobody cares what you don't do."
"Go for it! Your dreams are worth pursuing. Know that you are going to get there."
"There is another way to live your life on your terms."
“Content strategy has to be being who you are and showing up genuinely and not needing everything you do to be attached to a conversion goal.”
Listen to Learn
1:03 Getting to know Kim Doyal, Rapid Five Questions
5:40 Kim's entrepreneurial journey
12:44 Overcoming the fear of pivoting
16:48 What is content strategy? Why is it important?
19:05 How to write content that drives traffic/leads
26:37 Content Marketing Secrets - course goal and who it’s for
36:10 How Content Marketing Secrets started
44:20 Memberships vs. Courses
51:19 Exciting things coming up from Kim, website link
Get the Bonus Episode!
Join us in the bonus segment! It’s a great conversation about content strategy and some tips on how to consistently create great content. Grab it here: https://get.zencourses.co/extra
130集单集
LUYC 108: Using Content Strategy to Grow Your Business with Kim Doyal
Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives
分享
Manage episode 243580766 series 2456091
内容由Janelle Allen, Janelle Allen: Learning Designer, and Online Course Coach提供。所有播客内容（包括剧集、图形和播客描述）均由 Janelle Allen, Janelle Allen: Learning Designer, and Online Course Coach 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Hey family! In this episode, I’m joined by Kim Doyal, content marketing strategist and creator of Content Marketing Secrets. She is here to talk about her course and how to develop a content strategy that drives growth.
You don’t get good at something by not doing it.
Five years after the death of her husband, Kim went all in on online business. Despite wanting to be an information marketer, she started out as The Wordpress Chick, building websites for clients. In 2018, she decided it was time to get back to what she loved and pivoted her focus to content marketing. She’s since launched her course, Content Marketing Secrets, which teaches online business owners how to develop and implement a customized content strategy.
Check out what Kim has to say about her course, the fundamentals of content strategy, and how to create content that drives traffic.
Episode Quotes
"Being able to let go of what it is supposed to look like is such FREEDOM."
"Nobody cares what you don't do."
"Go for it! Your dreams are worth pursuing. Know that you are going to get there."
"There is another way to live your life on your terms."
“Content strategy has to be being who you are and showing up genuinely and not needing everything you do to be attached to a conversion goal.”
Listen to Learn
1:03 Getting to know Kim Doyal, Rapid Five Questions
5:40 Kim's entrepreneurial journey
12:44 Overcoming the fear of pivoting
16:48 What is content strategy? Why is it important?
19:05 How to write content that drives traffic/leads
26:37 Content Marketing Secrets - course goal and who it’s for
36:10 How Content Marketing Secrets started
44:20 Memberships vs. Courses
51:19 Exciting things coming up from Kim, website link
Get the Bonus Episode!
Join us in the bonus segment! It’s a great conversation about content strategy and some tips on how to consistently create great content. Grab it here: https://get.zencourses.co/extra
130集单集
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类似 Level Up Your Course Podcast with Janelle Allen: Create Online Courses that Change Lives 的节目
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
For most aspiring online entrepreneurs, “making it” means achieving success in your business. But what exactly is business success anyway? And how do outwardly successful online entrepreneurs define "making it"? Here at Mirasee FM, we wanted to find out, so we asked a group of diverse online business owners what success means to them. Their answers and insights surprised, moved, and inspired us. In this podcast, accomplished online entrepreneurs discuss what making it means to them, provide ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
…
continue reading
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…
continue reading
This is an all inclusive podcast for Australian investors. Join Blue Wealth’s Senior Education Specialist, Owun Taylor in conversation with industry experts, leaders, and thinkers about what it takes to be a clever and more successful investor. A weekly podcast serving up the easiest-to-understand finance program. Delivered in bite-sized chunks, meaning no episode is ever more than 20 minutes.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
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