Artwork

内容由Audioboom and LID Radio提供。所有播客内容(包括剧集、图形和播客描述)均由 Audioboom and LID Radio 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
Player FM -播客应用
使用Player FM应用程序离线!

313: Are Physical Stores the Key to the Future? with Dimas Gimeno & Luis Lara

24:52
 
分享
 

Manage episode 356158505 series 1538757
内容由Audioboom and LID Radio提供。所有播客内容(包括剧集、图形和播客描述)均由 Audioboom and LID Radio 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
In today's episode of LID Radio, we're joined by retail experts Dimas Gimeno and Luis Lara to talk about their new book Retail Reset, why retail, as we know it, is coming to an end and whether physical stores are still the key to the future.
Dimas Gimeno is the former CEO of El Corte Ingles. Today, he is Executive President of WOW, a new retail and lifestyle concept recently opened in Madrid. He is based in Madrid, Spain.

Luis Lara is the Managing Partner of Retalent, a growth strategy consultancy. He is based in Madrid, Spain.

In their book, Retail Reset, the authors explain how the structural changes taking place today will affect each retail channel. They explore strategies to promote the rebirth of the retail sector and the companies that operate within it. This reset is based on enhancing the emotional connections with consumers (through memorable content and experiences) so that stores will surprise again. Moreover, it rests on integrating the physical and digital so that shopping, whether online or offline, becomes a connected and singular experience.
  continue reading

352集单集

Artwork
icon分享
 
Manage episode 356158505 series 1538757
内容由Audioboom and LID Radio提供。所有播客内容(包括剧集、图形和播客描述)均由 Audioboom and LID Radio 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
In today's episode of LID Radio, we're joined by retail experts Dimas Gimeno and Luis Lara to talk about their new book Retail Reset, why retail, as we know it, is coming to an end and whether physical stores are still the key to the future.
Dimas Gimeno is the former CEO of El Corte Ingles. Today, he is Executive President of WOW, a new retail and lifestyle concept recently opened in Madrid. He is based in Madrid, Spain.

Luis Lara is the Managing Partner of Retalent, a growth strategy consultancy. He is based in Madrid, Spain.

In their book, Retail Reset, the authors explain how the structural changes taking place today will affect each retail channel. They explore strategies to promote the rebirth of the retail sector and the companies that operate within it. This reset is based on enhancing the emotional connections with consumers (through memorable content and experiences) so that stores will surprise again. Moreover, it rests on integrating the physical and digital so that shopping, whether online or offline, becomes a connected and singular experience.
  continue reading

352集单集

所有剧集

×
 
Loading …

欢迎使用Player FM

Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。

 

快速参考指南