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New LinkedIn Ads Features!
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Do you want to power up your LinkedIn ads game and stay ahead in the ever-evolving digital marketing landscape? Tune in as we unravel the new features that LinkedIn has introduced to make your advertising efforts smarter, more targeted, and undeniably impactful!
In this episode, you’ll learn what’s new to the LinkedIn Ads platform and how to use these latest features effectively and laser-focus your marketing efforts. We’ll explore strategies to ensure your ads reach exactly the audience you want and drive visible results! Don’t miss out on this episode and elevate your LinkedIn ads game!
Enjoy this episode? Let us know! Leave a rating and review on Apple Podcast and Spotify.
Useful Resources:
The LinkedIn Features visuals
Ways to Connect:
LinkedIn: https://www.linkedin.com/in/anthonyblatner/
Website: https://speedworksocial.com/
Email: podcast@speedworksocial.com
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Timestamps Audio:
00:59 - The time when Microsoft acquired LinkedIn
02:22 - Upgrade on the Document Ads on LinkedIn Ads platform
05:12 - New options on the document ads
06:22 - Thought leader ads to boost posts for individuals
07:46 - From Website demographic features to website retargeting audience
09:22 - Message ad format and conversation ad format
11:43 - LinkedIn forms to validate work email address
12:32 - Revenue Attribution report to associate LinkedIn impact and Campaign level breakdown
15:13 - Predictive audiences that operate to lookalikes
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