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内容由Liquid Barcodes提供。所有播客内容（包括剧集、图形和播客描述）均由 Liquid Barcodes 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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#28: BK® Café – a Compelling Coffee Concept
Manage episode 318663389 series 3234937
内容由Liquid Barcodes提供。所有播客内容（包括剧集、图形和播客描述）均由 Liquid Barcodes 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Burger King is a powerful global brand and in 2019, it launched an innovative coffee subscription concept in selected US stores for just $5 a month.
This episode discusses this coffee concept compares to other subscription offers as another way to tempt customers to visit its stores daily, as well as some other powerful marketing techniques we've seen from Burger King in the US market in recent years.
Listen to this week's episode of Liquid Barcodes Live Loyalty podcast to hear how Burger King USA is leveraging digital to drive its business in its home market.
Show Notes:
1) Burger King Subscription Loyalty Concept - Article
63集单集
分享
Manage episode 318663389 series 3234937
内容由Liquid Barcodes提供。所有播客内容（包括剧集、图形和播客描述）均由 Liquid Barcodes 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Burger King is a powerful global brand and in 2019, it launched an innovative coffee subscription concept in selected US stores for just $5 a month.
This episode discusses this coffee concept compares to other subscription offers as another way to tempt customers to visit its stores daily, as well as some other powerful marketing techniques we've seen from Burger King in the US market in recent years.
Listen to this week's episode of Liquid Barcodes Live Loyalty podcast to hear how Burger King USA is leveraging digital to drive its business in its home market.
Show Notes:
1) Burger King Subscription Loyalty Concept - Article
63集单集
所有剧集
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continue reading
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Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
