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How to use an experience design framework - Guy Ligertwood, Head of Design at Lumiant

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Manage episode 346333253 series 3333605
内容由Mark Akeroyd提供。所有播客内容(包括剧集、图形和播客描述)均由 Mark Akeroyd 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

We're often asked at Lumiant, how advice professionals can consider designing their client experience. It's a challenge many advice professionals have to work through when they put on their business owner hat and without the right framework can often feel daunting.
To help, we enlisted the services of our design professional Guy Ligertwood, Head of Design here at Lumiant to talk through a simple design framework advice professionals can use in their business when thinking about experience design.
In this episode Guy discusses:

  • His experience transitioning from a non-design background to a design role. A place Advice business owners find themselves in all the time!
  • His observations of experience design within the Advice industry
  • The double diamond design framework - define the problem, research the problem, design , deliver then go around again and iterate
  • The importance of really testing if you're solving the right problem
  • Knowing when to acknowledge and embrace bias in the process
  • The importance of circling back post implementation to test if the problem was really solved.

To learn more about how Lumiant can help you engage clients with values based advice visit www.lumiant.io

  continue reading

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Artwork
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Manage episode 346333253 series 3333605
内容由Mark Akeroyd提供。所有播客内容(包括剧集、图形和播客描述)均由 Mark Akeroyd 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

We're often asked at Lumiant, how advice professionals can consider designing their client experience. It's a challenge many advice professionals have to work through when they put on their business owner hat and without the right framework can often feel daunting.
To help, we enlisted the services of our design professional Guy Ligertwood, Head of Design here at Lumiant to talk through a simple design framework advice professionals can use in their business when thinking about experience design.
In this episode Guy discusses:

  • His experience transitioning from a non-design background to a design role. A place Advice business owners find themselves in all the time!
  • His observations of experience design within the Advice industry
  • The double diamond design framework - define the problem, research the problem, design , deliver then go around again and iterate
  • The importance of really testing if you're solving the right problem
  • Knowing when to acknowledge and embrace bias in the process
  • The importance of circling back post implementation to test if the problem was really solved.

To learn more about how Lumiant can help you engage clients with values based advice visit www.lumiant.io

  continue reading

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