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463. How to Price Your Offer [Part 1]: Customer Satisfaction & the Psychology of Pricing
Manage episode 345206077 series 3086515
内容由Betsy Milne & Laura Milne, Betsy Milne, and Laura Milne提供。所有播客内容（包括剧集、图形和播客描述）均由 Betsy Milne & Laura Milne, Betsy Milne, and Laura Milne 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this episode Betsy and Laura discuss the psychology of pricing, including the use angel numbers in the coaching industry and how they have changed their program pricing to better reflect their own values.
Tune in as they explore why capitalism is not to blame for exorbitant pricing as well as Betsy’s #1 wish for women in 2023.
- [3:20] Angel numbers and the psychology of pricing.
- [7:40] Capitalism isn’t the problem.
- [13:20] User experience and informed buying decisions.
- [20:00] Permission to stop justifying your purchases & prices.
- [23:30] How & Why we changed our program price.
PODCAST RESOURCES:
The Business of Coaching Podcast Series:
Episode 448. The Business of Coaching [PART 1]: Unpacking the Coaching Industry
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