Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, ...
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内容由Marketing Deep Dives by Denyse and Denyse Drummond-Dunn提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Deep Dives by Denyse and Denyse Drummond-Dunn 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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SME Brand Building - Overcoming 10 Key Challenges
Manage episode 452076106 series 1270428
内容由Marketing Deep Dives by Denyse and Denyse Drummond-Dunn提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Deep Dives by Denyse and Denyse Drummond-Dunn 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
This episode of Deep Dives addresses ten common brand-building challenges faced by small and medium-sized enterprises (SMEs). For each challenge—such as inconsistent messaging, limited budgets, and measuring ROI—we offer practical solutions and real-world examples from successful companies. The solutions emphasise cost-effective strategies, leveraging technology, and fostering internal collaboration. The discussion concludes by encouraging SMEs to seek expert guidance to overcome these hurdles and build strong brands. Ultimately, the podcast provides a roadmap for SMEs to navigate the complexities of brand development and achieve sustainable growth.
…
continue reading
89集单集
Manage episode 452076106 series 1270428
内容由Marketing Deep Dives by Denyse and Denyse Drummond-Dunn提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Deep Dives by Denyse and Denyse Drummond-Dunn 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
This episode of Deep Dives addresses ten common brand-building challenges faced by small and medium-sized enterprises (SMEs). For each challenge—such as inconsistent messaging, limited budgets, and measuring ROI—we offer practical solutions and real-world examples from successful companies. The solutions emphasise cost-effective strategies, leveraging technology, and fostering internal collaboration. The discussion concludes by encouraging SMEs to seek expert guidance to overcome these hurdles and build strong brands. Ultimately, the podcast provides a roadmap for SMEs to navigate the complexities of brand development and achieve sustainable growth.
…
continue reading
89集单集
所有剧集
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