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内容由Marketing Draft Podcast and Chris Eggleston提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Draft Podcast and Chris Eggleston 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Episode 011 - Are You Building an Army of Users?

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Manage episode 153581189 series 1094398
内容由Marketing Draft Podcast and Chris Eggleston提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Draft Podcast and Chris Eggleston 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
In this episode, I discuss the meaning of growth hacking and how companies like Mailbox and Hotmail used growth hacking to build an army of users who caused a viral growth. And I'll explain why Microsoft was willing to pay $400m for Hotmail and why Dropbox was willing to pay $100m for Mailbox.
  continue reading

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Manage episode 153581189 series 1094398
内容由Marketing Draft Podcast and Chris Eggleston提供。所有播客内容(包括剧集、图形和播客描述)均由 Marketing Draft Podcast and Chris Eggleston 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
In this episode, I discuss the meaning of growth hacking and how companies like Mailbox and Hotmail used growth hacking to build an army of users who caused a viral growth. And I'll explain why Microsoft was willing to pay $400m for Hotmail and why Dropbox was willing to pay $100m for Mailbox.
  continue reading

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