Streamlining the user journey - the power of voice of customer research with Suzanne Reilley

Marketing Espresso

In this episode of Marketing Espresso, I'm thrilled to welcome back Suzanne Reilley, an acclaimed business coach, marketing strategist, and copy advisor specialising in professional service businesses and online course creators.

We're diving deep into the significance of streamlining the user journey and how using your customers, and conducting customer research can elevate your marketing!

Suzanne shares invaluable tips, including leveraging Amazon reviews for nuanced customer insights, and emphasizes the importance of aligning your messaging with your audience’s desires.

Tune in to discover actionable strategies for connecting authentically with your audience and ensuring your marketing resonates at every touchpoint.

Suzanne Reilley is a business coach, marketing strategist, and copy advisor for professional service businesses and online course creators who are passionate about helping others.

She’s worked individually with hundreds of repeat clients and her work has been featured in VoyageLA, ShoutOutLA, CanvasRebel, GoSolo, Best Life Online, The Washington Post, and DailyCandy.
Connect with Suzanne:
Website
Linkedin

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