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Klarna's Aggressive Use of AI to Cut on Marketing and Agencies

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Manage episode 445592219 series 1203992
内容由iHeartPodcasts提供。所有播客内容(包括剧集、图形和播客描述)均由 iHeartPodcasts 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In episode #2843, Eric Siu and Neil Patel discuss Klarna's innovative use of AI to reduce costs, Google's integration of ads into AI search results, insights into the B2B media landscape, the evolution of SaaS, and the importance of niche content.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

  • (00:00) Klarna's aggressive use of AI to cut on marketing and agencies
  • (01:28) Google brings ads to AI overviews as it expands AI’s role in search
  • (04:35) Should you do fake podcasts?
  • (05:51) OpenAI's new BDRs will help you close revenue
  • (07:56) B2B vs B2C media companies - what's better?
  • (12:00) The SaaS era is over
  • (15:51) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Connect with Us:

  continue reading

3216集单集

Artwork
icon分享
 
Manage episode 445592219 series 1203992
内容由iHeartPodcasts提供。所有播客内容(包括剧集、图形和播客描述)均由 iHeartPodcasts 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In episode #2843, Eric Siu and Neil Patel discuss Klarna's innovative use of AI to reduce costs, Google's integration of ads into AI search results, insights into the B2B media landscape, the evolution of SaaS, and the importance of niche content.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

  • (00:00) Klarna's aggressive use of AI to cut on marketing and agencies
  • (01:28) Google brings ads to AI overviews as it expands AI’s role in search
  • (04:35) Should you do fake podcasts?
  • (05:51) OpenAI's new BDRs will help you close revenue
  • (07:56) B2B vs B2C media companies - what's better?
  • (12:00) The SaaS era is over
  • (15:51) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Connect with Us:

  continue reading

3216集单集

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