Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Meet the AI ‘Superhuman’ That Will Outsell Your Top Rep
Manage episode 462408757 series 2465384
内容由Mission提供。所有播客内容（包括剧集、图形和播客描述）均由 Mission 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
On this episode of Marketing Trends, Amanda Kahlow, founder of 6sense and CEO of 1mind, explores the future of B2B sales and marketing through the lens of AI superhumans.
Amanda introduces us to a groundbreaking AI superhuman designed to think, empathize, engage with customers — better than your top-performing rep.
She also discusses how incremental changes can drive massive categorical transformation. So many of us once thought that getting into a stranger’s car for a ride to the airport or renting out your house to strangers was “creepy”, but overtime AirBnb and Uber became our new normal. We may see AI superhumans as an outlandish concept now, but in just a few years they could become an integral part of our daily lives.
Tune in for scrappy marketing strategies for startups, unique approaches to consolidating marketing tech stacks, and discover how AI can dramatically cut costs while improving efficiency. Plus, Amanda offers a deeply personal story of resilience, including her dual journey through IVF and adoption, and the unexpected lessons it brought to her leadership style.
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Key Moments:
00:00 Who Is 2x AI CEO Amanda Kahlow?
03:24 The Origin of 6sense
07:01 Innovative Marketing Strategies
09:06 Building 1mind & The Mission Behind AI Superhumans
20:30 Generative AI in Sales: Balancing Creativity and Accuracy
21:46 AI Evolution: From Deflection to Engagement
22:24 Personalizing Sales with AI: Mirroring and Customization
23:19 Scrappy Marketing Techniques for 2025
24:05 Eating Your Own Dog Food: Using Your Product Internally
26:12 Building Relationships and Leveraging Experience
29:01 Future-Proofing Marketing Skills with AI
31:06 Defining Your Personal Mission Statement
34:18 The Journey to Motherhood: IVF & Adoption
Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.
524集单集
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Manage episode 462408757 series 2465384
内容由Mission提供。所有播客内容（包括剧集、图形和播客描述）均由 Mission 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
On this episode of Marketing Trends, Amanda Kahlow, founder of 6sense and CEO of 1mind, explores the future of B2B sales and marketing through the lens of AI superhumans.
Amanda introduces us to a groundbreaking AI superhuman designed to think, empathize, engage with customers — better than your top-performing rep.
She also discusses how incremental changes can drive massive categorical transformation. So many of us once thought that getting into a stranger’s car for a ride to the airport or renting out your house to strangers was “creepy”, but overtime AirBnb and Uber became our new normal. We may see AI superhumans as an outlandish concept now, but in just a few years they could become an integral part of our daily lives.
Tune in for scrappy marketing strategies for startups, unique approaches to consolidating marketing tech stacks, and discover how AI can dramatically cut costs while improving efficiency. Plus, Amanda offers a deeply personal story of resilience, including her dual journey through IVF and adoption, and the unexpected lessons it brought to her leadership style.
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Key Moments:
00:00 Who Is 2x AI CEO Amanda Kahlow?
03:24 The Origin of 6sense
07:01 Innovative Marketing Strategies
09:06 Building 1mind & The Mission Behind AI Superhumans
20:30 Generative AI in Sales: Balancing Creativity and Accuracy
21:46 AI Evolution: From Deflection to Engagement
22:24 Personalizing Sales with AI: Mirroring and Customization
23:19 Scrappy Marketing Techniques for 2025
24:05 Eating Your Own Dog Food: Using Your Product Internally
26:12 Building Relationships and Leveraging Experience
29:01 Future-Proofing Marketing Skills with AI
31:06 Defining Your Personal Mission Statement
34:18 The Journey to Motherhood: IVF & Adoption
Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.
524集单集
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类似 Marketing Trends 的节目
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
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continue reading
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使用Player FM应用程序离线！
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