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How To Build An Audience: The Basics

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Manage episode 419618999 series 3575718
内容由Ben Blackmon提供。所有播客内容(包括剧集、图形和播客描述)均由 Ben Blackmon 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

How do you build an audience from the ground up?

First, realize you can't do everything, so pick your battle.

Define your audience. Who do you want to work with? Where are they? What are they saying? What is the biggest challenge your offer solves for them?

Remember the 5 x 5 x 5 rule.

If a lead doesn't convert to a client in the first 5 weeks, it will take at least 5 months, and they will need to opt in 5 times to your lead magnets, challenges, webinars, etc.

If you have a podcast, then get them to listen to it. Leads who listen to a podcast episode will close as a new client more than 93% of the time.

If you don't have a podcast, keep publishing relevant content on your social media account(s) and email.

Pick a platform and post often.

You're trying to learn what connects with your audience. Pay attention to how they respond and make more content around the items they react to the most.

If you're over 40 and late to the entrepreneurial game then subscribe to the Marketing With A Twang Newsletter. Simple, actionable ways to build your business without overwhelming you.
Subscribe to the Marketing With A Twang Newsletter
Listen to the Facebook Ads With A Twang Podcast

  continue reading

章节

1. Building Audience (00:00:00)

2. Email Marketing and Content Strategy (00:11:15)

4集单集

Artwork
icon分享
 
Manage episode 419618999 series 3575718
内容由Ben Blackmon提供。所有播客内容(包括剧集、图形和播客描述)均由 Ben Blackmon 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

How do you build an audience from the ground up?

First, realize you can't do everything, so pick your battle.

Define your audience. Who do you want to work with? Where are they? What are they saying? What is the biggest challenge your offer solves for them?

Remember the 5 x 5 x 5 rule.

If a lead doesn't convert to a client in the first 5 weeks, it will take at least 5 months, and they will need to opt in 5 times to your lead magnets, challenges, webinars, etc.

If you have a podcast, then get them to listen to it. Leads who listen to a podcast episode will close as a new client more than 93% of the time.

If you don't have a podcast, keep publishing relevant content on your social media account(s) and email.

Pick a platform and post often.

You're trying to learn what connects with your audience. Pay attention to how they respond and make more content around the items they react to the most.

If you're over 40 and late to the entrepreneurial game then subscribe to the Marketing With A Twang Newsletter. Simple, actionable ways to build your business without overwhelming you.
Subscribe to the Marketing With A Twang Newsletter
Listen to the Facebook Ads With A Twang Podcast

  continue reading

章节

1. Building Audience (00:00:00)

2. Email Marketing and Content Strategy (00:11:15)

4集单集

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