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LinkedIn 101 [Speaker Series]
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The conversation also delves into the importance of LinkedIn and personal branding for startups, as well as the benefits of joining LinkedIn groups and networking with like-minded professionals.
Takeaways
- LinkedIn is a valuable platform for startups to showcase their products, services, and expertise, and to connect with industry leaders and potential investors.
Joining relevant LinkedIn groups can help startups network with like-minded professionals and build valuable connections.
- Creating and updating personal LinkedIn profiles and business pages is essential for establishing credibility and engaging with others in the industry.
- When requesting connections on LinkedIn, personalize your message and find common ground to establish meaningful relationships.
- Posting valuable content, engaging with others' posts, and following the 411 rule (sharing four pieces of content from others for every one self-promotion) can help build a strong LinkedIn presence.
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